|
Ultimate Google Adwords Guide
Has PPC Marketing Drained your Bank Account?
Is Google AdWords the right advertising medium for your business?
There are virtually no markets that folks
like you have NOT been able to make a profit in
using Google AdWords.
(My Blog)
My colleague Perry
Marshall says he's coached folks in bringing
paying traffic with Google Adwords to their own website in
industries more wild and diverse than you can
imagine...
Golf. Seafood. Guided imagery. Credit
repair. Grief recovery. Shoulder pain. Gift
baskets. Custom electronics. Parenting advice.
Yacht rentals. Copywriting. Sports equipment.
And more.
Nearly every imaginable business out there -
including your own - has potential customers
going on line right this minute looking for
solutions ... solutions just like you offer.
Why is it so hard for folks to make a buck or two
using Google Adwords? For starters, many don't
understand the concept of attracting highly targeted
visitors. They think the more they can attract the more
sales they will generate. Google Adwords will definitely
get you a lot of visitors but that will only drain your
online budget.
Designing an effective Google Adwords ad is the first
step in succeedng with Google's Adwords. What techniques
must you learn to master when writing a Google ad?
-
the headline must grab the attention of your prospect
-
the remaining ad lines must quickly describe the product benefits
and create a call to action
-
the url (domain) name should be related to your business or product
If you can make these 3 things work together then you'll have
a good Google ad. Over time you'll learn to adjust certain words
to create a higher click through rate (CTR), which is the
percentage of people of people clicking on your ad when they
search for the keyword or keywords that your ad is optimized for.
The higher your CTR the lower your cost for each click.
Before you write your ad you must think as a consumer, NOT a seller.
Ask yourself these questions:
* What keywords will my prospects be using to search for my product?
* How much will they be willing to pay?
* What kinds of benefits are they looking for in a product?
Answering these questions before you write your ads is very important.
This will allow you to predict the mindset of your buyer which can save you
lots of time and money.
Wouldn't you like to get your name in front of
them and start bringing those clicks to your
site?
Perry Marshall has created a simple online
course that can get you started into Google
AdWords today. You can have fresh, qualified
traffic coming to your website in as little as
ten minutes. You can sign up for his course, "5
Days to Success with Ultimate Google AdWords Guide," right
now.
|
